User Persona

Empathy and User Experience

June 22, 2017 0 Comments a

Empathy is the act of feeling the same emotions as another person, or attempting to walk a mile in his or her shoes. It’s more.

How to Use Behavioral Data to Reduce User Frustration

June 2, 2017 0 Comments a

How people react while on a website greatly affects their user experience. If people become frustrated, the odds of converting leads into sales greatly diminishes..

Assisted Living Websites – Battle for Conversion

May 17, 2017 0 Comments a

More than one million Americans currently live in senior care facilities, and that number is expected to nearly double by the year 2030. In addition,.

User Experience Becoming More and More Important

March 29, 2017 0 Comments a

Just as consumers turn to mobile apps to save them time when shopping, or to gather information, or even to listen to their favorite music,.

Myth #2 User Personas – How User Personas can Help Increase Website Conversion

August 17, 2016 0 Comments a

Websites are a great marketing tool; however, they do not necessarily lead to new customers. A website targeted toward the right user persona is needed.